Why’s traffic so important?

My new readers ask me this question time and again. Well, the reason why traffic is important is because, for most techniques of online income generation, your income is a function of traffic. If you can manage to double your traffic, you’ll probably double your income. Even if you mess other things up, if you can still generate serious traffic, it’s pretty hard to fail. Simply put, more visitors to your site means more clicks on ads, more affiliate sales, more product sales, more donations, more consulting leads, and more of whatever else it is that generates income for you.